Albert Einstein used to work six days a week (full-time) in an office, examining patent applications. He dedicates the remaining hours to his experimental work for Physics. One day, the Theory Of Relativity was conceived — completely off-the-clock.

In 1974 Steve Jobs started a full-time job at video game company Atari Inc and in remaining time Jobs and his friend Steve Wozniak build a prototype computer in the garage of Jobs’ parents.In 1980, Apple Computer became a publicly traded company, with a market value of $1.2 billion by the end of its very first day of trading.

1993. Craig Newmark, employed at an investment company, started an email list in his spare time to allow him and his friends to update each other about different events in town. Eventually, the list grew so much that there wasn’t enough space in people’s inboxes: it was time for a website. http://Craigslist.com.

So, Side projects increase creativity:

A buzzing side project will not take anything away from your business. It will energize it. Running a business inevitably generates pressure and anxiety. People need to be paid. You need to perform. There is pressure to succeed.

Not so with your side project. It isn’t keeping you afloat; if it fails, no one will drown.

It’s a pressure-free playing field.

And pressure-free playing fields are where the magic happens.

Even the giants can’t resist toying with sidelines that can seem improbable. Disney is dabbling in robot creation; Tesla is starting an energy company; Amazon is getting into groceries.

So, How It can be done!

1) Find the time:

Scratch that. You will never ‘find’ the time. Long uninterrupted hours in which you can devote yourself to your heart’s content to a side project don’t exist. Nor do you need them. Side projects grow in small but frequent windows that barely make a dent in your day but add up over weeks and months.

During traveling, chit chat, everyone has leftover minutes in their day. Secure those pockets of time. Protect them in the way you protect other things that you prioritize. Don’t double-book them in your diary. Put a ‘do-not-disturb’ sign on your door. At the same time, don’t put too much pressure on yourself in terms of setting deadlines. This is the area of your life to be expansive, not restrictive.

2) Make it fun:

“The only way a side project will work is if people give themselves permission to think simple, to change their minds, to fail — basically, to not take them too seriously.

When you treat something like it’s stupid, you have fun with it, you don’t put too much structure around it. You can enjoy different types of success.”

3) Relax :

The rest of your life may be about meeting goals, targets and expectations.

This part isn’t. It’s your time to play, tinker, try things out, and wander down paths that don’t have a clear destination.

It’s great to dream big. But becoming hyper-focused on the results and success of your side project can end in paralysis — and bitter resentment when things don’t go to plan. Because when it comes to side projects, things usually don’t go to plan. That’s what makes them so exciting. So go in without expectations and see what happens. Something always does.

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